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anjali929
1

dear sir/madam
i anjali babani, am a student of MATERS IN PERSONNEL MANAGEMENT &
INDUSTRIAL RELATIONS at JANKIDEVI INSTITUTE OF MANAGEMENT STUDIES
(SNDT UNIVERSITY)

i have compiled a questionnaire on "employer branding"
i am attaching the questionnaire along with the
methodology of my study in this email

i request you to kindly go through these two documents and suggest any
changes that you think i should make to my research or methodology

i am allowed to conduct a survey either on different employees from
diverse companies or different employees from the same company.

i also request you to please be my mentor and guide me through this study;
being my mentor would only require you to go through my study, ask me
to make changes whenever you feel i am making mistakes and approve the
study when its completed

i perceive this study to take about 2 months or so (unofficially)
depending upon the sample size that i take up and also the
availability of the sample population

i would be very grateful to you should u decide to be my mentor
thanking you

yours sincerely
anjali babani
9892983634/9619757997

From India, Mumbai
Attached Files (Download Requires Membership)
File Type: doc Q & M.doc (36.0 KB, 1554 views)

anil.arora
664

Hey Anjali,

Good, you have done good job and very specific but the question is what is EMPLOYER BRANDING and this is a very important question in today's corporate world and every one must need to know about this concept.

What is Employer Branding?

Brands are among a firm’s most valuable assets and as a result brand management is a key activity in many firms. Although firms commonly focus their branding efforts toward developing product and corporate brands, branding can also be used in the area of human resource management and at the level of PERSONNEL MANAGEMENT & INDUSTRIAL RELATIONS which also a part of HRD. The application of branding principles to human resource management has been termed “employer branding.”

Increasingly, firms are using employer branding to attract recruits and assure that current employees are engaged in the culture and the strategy of the firm. Employer branding is defined as “a targeted, long-term strategy to manage the awareness and perceptions of employees, potential employees, and related stakeholders with regards to a particular firm”

The employer brand puts forth an image showing the organization as a good place to work

i have also enclosed some document for your perusal and hope this will help you make it more better or can use it for this purpose or to understand this concept of Employer Branding. Also you must go thru the following link

Posts tagged "employer-branding-questions" - Employer Branding Today <link updated to site home> ( Search On Cite | Search On Google )

From India, Gurgaon
Attached Files (Download Requires Membership)
File Type: doc Employer Branding-HR Questionnaire Framewrk.doc (30.5 KB, 1240 views)
File Type: pdf Employer Branding.pdf (65.2 KB, 1452 views)

anjali929
1

thanks a lot sir for your reply i am sure i would benefit from these inputs that you have so very kindly provided i hope this project goes through smoothly once again "thank you"
From India, Mumbai
anil.arora
664

Your most welcome dear but im not sir or ...please you can call me by my name..ok and also we all are here with some sepcial motive like to share our knowledge and experience and to help each others and the same i did...
Best of Luck

From India, Gurgaon
anil.arora
664

best of luck Anjali and feel free if you need anything anytime or you can catch me thru my email or contacts..as im here just for this very special purpose ....
From India, Gurgaon
gyanandre
DEAR, FEEL FREE FOR INTERACTION IT IS REAL GOOD TOPIC, INFACT LOT OF RESEARCH CAN BE DONE IN THIS TOPIC. DR.Gyanandre PROFFESSOR (HR)
From India, Jabalpur
gvkumaar
13

Dear anjali I could help you to do the study Feel free to interact with regards Dr.G.V.Kumar Consultant psychology and management consultant in chennai
From India, Madras
nashbramhall
1624

What do you do and in which industry do you work? Why are you looking for a "comprehensive report"?
From United Kingdom
raima ali
salam... i want to do my seminar on HR branding...for this purpose i need some research papers and presentations regarding this....can anyone help me..... thanx alot
From Pakistan, Faisalabad
nashbramhall
1624

Dear Raima,
What do you do and where? If you are a student, what course are you o, where and in what mode? Why are you doing the seminar, for whom and how long is the duration?
Please search the web (inc CiteHR using the Research facility at the top), find articles and ppt presentations, prepare your own and post it here. Then others can help you to improve it.
Have a nice day.
Simhan
A retired academic in the UK

From United Kingdom
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