dear all How brand is advantages to customer, society and company? regards ketan ketan.salelkar@gmail.com
From India, Mumbai
From India, Mumbai
Dear Friend,
Brand is an advantage to the Customer, Society and the Company.
Brand is a promise to the Customer that a stipulated quality will be maintained. if you cannot ensure a consistent quality on the product , you cannot create a brand. So the customer can purchase a branded product believing on its quality. It will reduce his burden of purchase.Such as time in searching and examining for ensuring quality etc.
Brand is advantage to the society because the society will get unadulterated quality on the product so that the standard of living of the society will improve. And also expenses incurred by the society by using the substandard product will reduce etc.
For the company, the company can charge some extra premium on the product offered and the customer will be willing to pay the premium.
I think this explanation is some what ok.
regards
Manoj Pillai
From India, Coimbatore
4Brand is an advantage to the Customer, Society and the Company.
Brand is a promise to the Customer that a stipulated quality will be maintained. if you cannot ensure a consistent quality on the product , you cannot create a brand. So the customer can purchase a branded product believing on its quality. It will reduce his burden of purchase.Such as time in searching and examining for ensuring quality etc.
Brand is advantage to the society because the society will get unadulterated quality on the product so that the standard of living of the society will improve. And also expenses incurred by the society by using the substandard product will reduce etc.
For the company, the company can charge some extra premium on the product offered and the customer will be willing to pay the premium.
I think this explanation is some what ok.
regards
Manoj Pillai
From India, Coimbatore
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