Hiii dear friends...
I'm Archana pursuing MBA..
I have a product launch presentation on saturday in my college..
I have chosen to re-launch a product called FRITO-LAY DIPS...
as it is not in market now...
I need ur help as to how do I go abt it...and various strategies I can use to re-launch it successfully....
Waiting for ur reply...
Thank u..
From India, Bangalore
I'm Archana pursuing MBA..
I have a product launch presentation on saturday in my college..
I have chosen to re-launch a product called FRITO-LAY DIPS...
as it is not in market now...
I need ur help as to how do I go abt it...and various strategies I can use to re-launch it successfully....
Waiting for ur reply...
Thank u..
From India, Bangalore
Hi Archna,
You identify the segment for which you intended to introduce the product. The product must meet the specific requirements of the customers. Not only the expectation but the product must delight the customers.
You describe its quality,benefits,features, cost, compare with the competitor's products, post delivery service etc. You have to mention all these things to launch the product. The attraction depends on the convincing power.
Today the customer is not only the king but he is the decision maker also.
You can give some coupens also to make your launch successful.
Your commitment to quality is the basis for capturing the market.
Regards
Bhardwaj
From India, New Delhi
1137You identify the segment for which you intended to introduce the product. The product must meet the specific requirements of the customers. Not only the expectation but the product must delight the customers.
You describe its quality,benefits,features, cost, compare with the competitor's products, post delivery service etc. You have to mention all these things to launch the product. The attraction depends on the convincing power.
Today the customer is not only the king but he is the decision maker also.
You can give some coupens also to make your launch successful.
Your commitment to quality is the basis for capturing the market.
Regards
Bhardwaj
From India, New Delhi
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