Dear HR Professionals,
The management of my company wants me to develop the mission and vision statements for the organization, so they have requested me to provide them with a few statements to choose from. We are in the Market Research industry and are currently in an expanding stage with the current size of a small company.
Please suggest if you have any ideas on how to design these statements, where to find sample statements, or any websites that could provide assistance. Your prompt reply would be greatly appreciated.
Thank you.
From India, Delhi
Acknowledge(0)
Amend(0)
9The management of my company wants me to develop the mission and vision statements for the organization, so they have requested me to provide them with a few statements to choose from. We are in the Market Research industry and are currently in an expanding stage with the current size of a small company.
Please suggest if you have any ideas on how to design these statements, where to find sample statements, or any websites that could provide assistance. Your prompt reply would be greatly appreciated.
Thank you.
From India, Delhi
Acknowledge(0)Amend(0)
Googling both statements will unearth an abundance of both, which you can then use as a template or a reference.
A Mission Statement is created to encapsulate an organization's REASON OF EXISTENCE. That is, why is the organization there? Why was it created in the first place? Thus, the word MISSION.
There are dozens of ways to write Mission Statements depending on the nature of the business, the thinking/reasoning which spawned the business in the first place, its operational scope, etc...
A mission statement's criticality is borne by the fact that McKinsey charges its clients upwards of a few lakhs of rupees to construct one - and organizations line up to use their services.
If I were to oversimplify an effective mission statement, it MUST include 3 Critical Elements:
a. What is the organization's business (What does it do/sell)
b. Who is the organization's target client (Who will buy what the business does or sells)
c. How are those target clients benefited by the organization's output (Why should they buy what the business does or sells)
If you can get this down into a mission statement, you're already country miles ahead of your competitors. You can have a look at <link outdated-removed>
Remember - a Mission Statement is NOT a glorified brochure or website copy. It MUST ALWAYS be about providing a solution. A Mission Statement is for the client and NOT the business. That's why we have both - Mission & Vision Statements. Vision Statements are about the business and its forecasted achievements.
To make a Mission Statement, an organization MUST always back it up with a carefully thought out Statement of Values. Why? Because, if the values underpinning an organization are shaky or missing, it really doesn't stand much of a chance to remain true and honest to its Mission Statement - does it?
A Vision Statement is a collection of Organizational SMART Goals for a span of between 3 to 5 years (depending on the industry type).
I hope my response has provided you some value.
All the Best!
From India, Gurgaon
Acknowledge(0)Amend(0)
A Mission Statement is created to encapsulate an organization's REASON OF EXISTENCE. That is, why is the organization there? Why was it created in the first place? Thus, the word MISSION.
There are dozens of ways to write Mission Statements depending on the nature of the business, the thinking/reasoning which spawned the business in the first place, its operational scope, etc...
A mission statement's criticality is borne by the fact that McKinsey charges its clients upwards of a few lakhs of rupees to construct one - and organizations line up to use their services.
If I were to oversimplify an effective mission statement, it MUST include 3 Critical Elements:
a. What is the organization's business (What does it do/sell)
b. Who is the organization's target client (Who will buy what the business does or sells)
c. How are those target clients benefited by the organization's output (Why should they buy what the business does or sells)
If you can get this down into a mission statement, you're already country miles ahead of your competitors. You can have a look at <link outdated-removed>
Remember - a Mission Statement is NOT a glorified brochure or website copy. It MUST ALWAYS be about providing a solution. A Mission Statement is for the client and NOT the business. That's why we have both - Mission & Vision Statements. Vision Statements are about the business and its forecasted achievements.
To make a Mission Statement, an organization MUST always back it up with a carefully thought out Statement of Values. Why? Because, if the values underpinning an organization are shaky or missing, it really doesn't stand much of a chance to remain true and honest to its Mission Statement - does it?
A Vision Statement is a collection of Organizational SMART Goals for a span of between 3 to 5 years (depending on the industry type).
I hope my response has provided you some value.
All the Best!
From India, Gurgaon
Acknowledge(0)Amend(0)
Gaurav I compliment you for providng valuable inputs and guidance to develop a mission statement. B.Saikumar HR & labour Law advsior Mumbai
From India, Mumbai
Acknowledge(0)Amend(0)
From India, Mumbai
Acknowledge(0)Amend(0)
Kindly take a look at the [Mission Statement of Coleman Parkes Research - Market Research Kent, Maidstone Kent](http://coleman-parkes.co.uk) (link updated to site home). You can [search on CiteHR](https://www.citehr.com//results.php?q=Mission%20Statement%20Coleman%20Park es%20Research%20Market%20Research%20Kent%20Maidsto ne%20Kent) or [Google](https://www.google.com/search?q=Mission%20Statement%20Coleman%20Parkes%20 Research%20Market%20Research%20Kent%20Maidstone%20 Kent) for more information.
Also, explore [Market Research Firms in Atlanta, Georgia](http://www.infosurv.com/aboutus/) found by searching on [Google](http://www.google.co.uk/#hl=en&sclient=psy-ab&q=mission+statement+for+a+market+research+compa ny&oq=mission+statement+for+a+market+research+comp any&gs_l=hp.3...1905.15909.0.16194.47.36.0.11.11.0 .382.5757.3j22j9j2.36.0...0.0...1c.zKxeeTMr86s&pbx =1&bav=on.2,or.r_gc.r_pw.r_qf.&fp=e2aed7b0584e5d53 &biw=1140&bih=498).
Please let me know if you need any further assistance.
From United Kingdom
Acknowledge(0)Amend(0)
Also, explore [Market Research Firms in Atlanta, Georgia](http://www.infosurv.com/aboutus/) found by searching on [Google](http://www.google.co.uk/#hl=en&sclient=psy-ab&q=mission+statement+for+a+market+research+compa ny&oq=mission+statement+for+a+market+research+comp any&gs_l=hp.3...1905.15909.0.16194.47.36.0.11.11.0 .382.5757.3j22j9j2.36.0...0.0...1c.zKxeeTMr86s&pbx =1&bav=on.2,or.r_gc.r_pw.r_qf.&fp=e2aed7b0584e5d53 &biw=1140&bih=498).
Please let me know if you need any further assistance.
From United Kingdom
Acknowledge(0)Amend(0)
Dear TS and B.Saikumar, Thank you for appreciating and complimenting my response to ms.ghr’s post. Your compliments are truly appreciated and accepted with humility! Kind regards,
From India, Gurgaon
Acknowledge(0)Amend(0)
From India, Gurgaon
Acknowledge(0)Amend(0)
Dear Ms. GHR,
If you appreciate abbreviations, please consider the following from your organization's perspective:
MISSION: Who and what you are now?
VISION: What you want to be in the near future.
V. Raghunathan
Navi Mumbai
From India
Acknowledge(0)Amend(0)
If you appreciate abbreviations, please consider the following from your organization's perspective:
MISSION: Who and what you are now?
VISION: What you want to be in the near future.
V. Raghunathan
Navi Mumbai
From India
Acknowledge(0)Amend(0)Looking for something specific? - Join & Be Part Of Our Community and get connected with the right people who can help. Our AI-powered platform provides real-time fact-checking, peer-reviewed insights, and a vast historical knowledge base to support your search.
Difference between Vision & Mission.doc
Organizational Development with DC psychology to enhance the workforce and develop positive trai.pdf