hi professionals i am mba 3rd sem. i have an idea relating to beauty product. so all of you please help me how to plane, how to introduce that new product in a company and how to approach to the company.
thank you thanks a lot in advance.

From India, Hyderabad
hi venkat,
look at the viability of the product. also look at a few things below:
1. cost of the product
2. who are its competitor
3. usp of the product
4. target customer
5. how and where you plan to place the product - premium segment or normal segment
then after analysing the pros and cons go to the company and give your plan in a neat presentation, supported by facts, figures and analysis (if you can). be prepared for some tough questioning. in case of any negative feedback, don't get disheartened. go back to the drawing board and come back with watertight and comfortable presentation.
most importantly, put yourself in the shoes of the company and analyse the product - its strength and weakness. this will help you to meet the company people confidently
all the best

From India, Madras
Thanks ramesh nice answer. Yes venkat you can prepare a neat business proposal plan with all relevant datas. Find some top 10 companies and their advertising agencies and get a appointment and meet in person. Present yourself with positive attitude. You can win. Its very high competition world so do your best. They prefer soft worker not a hard worker.
From India
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